When you’re teaching 15 classes per week, raising a family, and running a busy yoga studio, it’s hard to reach the serenity level of a buddha. But Bookeo client Nichole Churchill may be close.

We recently chatted with Nichole to find out why she chose Bookeo for her business, Radiant Heart Yoga in West Dundee, Illinois.

Perfect for a growing startup

When she first opened her studio five years ago, Nichole handled registrations in person and by phone. She was also creating and sending her own invoices. As her client list grew, she realized she needed a better system.

Having worked previously with another major online booking platform while she was teaching for other studios, she knew not to go that route. “I’m really tech savvy,” she says, but that booking platform “was a headache… more complicated and way bigger than anything I ever needed.”

She tried Bookeo. Her business was just a small startup, and Nichole says Bookeo was affordable and met all her needs. Most important, Bookeo scaled right along with her studio’s growth by letting her easily add instructors, workshops, courses, and even different services like her upcoming virtual yoga classes.

“Bookeo has saved me so much time.”

Nichole’s studio now employs three other instructors and offers a growing roster of yoga, massage, and support services that focus on women before, during, and after the childbearing years.

With Bookeo handling 98% of her class registrations and billing, she now has time to create and run classes, focus on marketing, and cultivate the uniquely supportive community of women that she has created.

“I don’t have to do a thing,” she says, “and then I get an alert on my phone that somebody’s paid me. It frees up so much time.”

An edge over her competition

Nichole says that Bookeo gives her studio an edge over her competition because it lets her clients book and pay online when it’s convenient for them.

She understands her clients’ needs first hand. “I have kids too,” she says. In order to sign them up for gymnastics, “I have to pack up the baby and go over and fill out a form? I think younger moms say ‘Can’t I just do this online?’.”

With Bookeo, moms can sign up in the middle of the night while they’re up with their babies. And Nichole says they do: “I can’t believe how many people sign up for classes at 3:00 am!”.

No downtime when it’s vacation time

Even a tranquil yogi needs a break sometime. With Bookeo, Nichole doesn’t have to worry about losing any business income when she takes holidays.

She recently took a Caribbean vacation, and her young, mobile clientele continued to sign up and pay for her classes 24/7, while Nichole lazed on the beach.

With Bookeo, Nichole Churchill has found an affordable, easy way to run Radiant Heart Yoga with automated online registrations and payments – right from her own website.

Would she recommend Bookeo to other yoga studio owners? Yes, siree. She tells us she’s always talking about how Bookeo is easy to setup and use, integrated with iPad, Google Calendar, and MailChimp, and is affordable for any single yoga teacher.

“It’s freed up the whole registration process for me, which gives me more time for my life, to teach class, and to do those other things that you need to do to grow your business.”