Bookeo’s the perfect fit for Menswear Business
Bookeo News
March 22, 2016

Bookeo’s the perfect fit for Menswear Business

This month, our case study scouts were thrilled to get to know custom menswear retailer Commonwealth Proper. The bulk of this company’s business is in by-appointment private wardrobe consultations, so it relies on Bookeo’s powerful scheduling capabilities to keep everything running as smooth as silk.

The scheduling system that matches. Properly.

Commonwealth Proper founded its flagship Philadelphia store in 2008 and recently opened an Atlanta location to handle the demand for private wardrobe consultations. The company also holds heralded trunk shows year-round in major cities across the U.S.


Co-owners Douglas Martin and Craig Schroeder attribute the company’s steady growth to its distinctly unique product and service: “We don’t just sell great-fitting American-made clothes,” says Martin, “We provide sartorial advice on a level with which traditional retailers simply can’t compete.”

Commonwealth Proper’s Wardrobe Advisors undergo hundreds of hours of style and fit training, and its clients rely upon these trusted experts. “We work one on one with clients,” Martin continues, and “we take our time to give them advice and help fit the needs for their lifestyle.

Drive client appointments with online scheduling

Since the company operates primarily by private client appointments, Schroeder says that “Bookeo is critical to our business.” Each appointment, whether an initial consultation or a fitting, takes an hour. So “having an online system to drive client appointments,” he says, “has been key to driving revenue for us.”

On-the-fly scheduling and automatic reminders

Both Commonwealth Proper’s owners and its clients could be accurately described as successful, hardworking, and busy. With Bookeo, the company principals can set up customized appointment schedules and trunk shows on the fly, saving them significant time and effort.


We also like how it integrates into our Google calendar,” continues Martin, “and how it sends automatic reminders to our clients.

Save time while improving customer interactions

Even better, Bookeo lets the company’s clients easily set up their own appointments online during certain select times and locations, and even choose their own Wardrobe Advisors if they want.


Bookeo is simple and easy to use,” says Schroeder, and that all “greatly improves the client experience.”

Fit, Quality, & Meticulous Attention to Detail

When appointments are the lifeblood of your business, you need a booking system that’s intuitive, flexible, and able to easily handle ever-changing schedules. For Commonwealth Proper, Bookeo has been the perfect fit.

Check out Commonwealth Proper next time you’re in the ATL or Philly, and keep on the lookout for one of their trunk shows to come to your own metropolis soon.